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jgaddy Posts:49
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| 07/02/2007 12:12 PM |
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Real estate branding has become big business for graphic design firms
all over the country. Is this a market that's breeding good or bad
design?
In Caitlin Dover's article, Jasmine Mir,
vice president of marketing for industry powerhouse Corcoran Sunshine
Marketing Group, says: “A perfume can have a print campaign, and so
can a building. But to say a building offers a lifestyle is actually a
promise that will be fulfilled.”
Is this true?
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