Register  ▪  Login  ▪  Current Issue  ▪  Calendar  ▪  Advertise
search
Skip Navigation Links
Resources
Inspiration
Competitions
Directory
Education
Print Blog
Shop
About Us

Pangea Organics Holiday Gift Boxes

Design Firm: Pangea Organics in-house design department
Designers: Josh Ivy, Joshua Onysko
Illustrator: Josh Ivy 
Writers: Heather Lieder, Amy Leventhal  

Boxes are 100 percent compostable, biodegradable,
and plantable.
-
Made from a zero-waste process using 100 percent post-
consumer newsprint, without glues and dyes.
-
The raffia inside is made from a minimum of 30 percent recycled content and is itself recyclable.
-
The outer labels are made of Monadnock’s uncoated
Astrolite PC 100 paper, which is 100 percent post-consumer, FSC-certified, elemental chlorine-free, and printed
with vegetable-based inks. 

 
Summary
— 
Print honors Pangea Organics for sustainable packaging design.
 
 
About the Author
—  
MONICA RACIC is a writer, filmmaker, and a contributing writer at d/visible, and works at The New Yorker.  
 
This article is a preview of the October 2009 issue of Print.
 
 

 
 

Creativity + Commerce Honorable Mention: Pangea Organics

by Monica Racic
Share/Save/Bookmark
 —

 
This is the first year that Print is honoring submissions created with a focus on sustainability, and we’re happy to report that we had many excellent candidates from which to choose. It’s heartening that our call for information on ecologically sound materials and processes elicited so many submissions.
 
Pangea Organics’ Holiday Gift Boxes stood out in this conscientious crowd—not just because its materials are ecologically sound, but also because they defy the excessive norm of the gift-box genre. As Jeremy Lehrer, a Print contributing editor and our “Best Practices” columnist, who was our judge for this honorable mention, explained: “We wanted to recognize something that uses a more sustainable design principle on a mass-produced scale.”
 
The Pangea gift set goes beyond reducing waste; it reincarnates the packaging as something useful—a Colorado Blue Spruce tree. “We wanted to create a gift item that not only embodies sustainability within the package design but can begin another life,” says designer Josh Ivy. The casing material is compostable and biodegradable, with spruce seeds embedded in its walls. The entire piece can be planted immediately.
 
Pangea had already implemented the idea for plantable packaging in clamshell-style cases for soap. But trying to replicate those clamshells in a larger size came with major structural challenges. The manufacturer created a staggered pattern within the walls to hold the weight of the products within, creating ridges on the exterior. An enlarged outer label conceals the ridges.  
 
According to Ivy, the cost and limited availability of new ecofriendly material to smaller companies were among the project’s greater obstacles. Finding a manufacturer who “has a solid understanding of the new materials to effectively put it into production” remains difficult. But Joshua Onysko, the founder and CEO of Pangea Organics, notes that the important thing is “to remind people that we must start to think about the way we create and design. Once something is used for its purpose, it should have another purpose to fulfill.” Lehrer commended this approach: “The fact that you can skip recycling—just plant the packaging, and you’ll get a tree in your backyard—is fantastic.”
Reader Comments
Login to add a comment. Not a registered user? Register Now!
I've been looking for resources to produce mounted pulp packaging like this. Do you mind sharing your source?
By shelphand  August 07, 2009 
Featured Event: Print Webcast
Everything We Didn't Know When We Left School
 
 Presented by:  G. Dan Covert and
 Andre Andreev of Dress Code

 Thursday, December 3rd, 4 p.m. ET
 Graphic Design Students:  You've been
 working hard to ...learn more.
 
 
Follow us / Join us:
 
Facebook  Flickr StumbleUpon Twitter
Daily Heller & Print Newsletters
  
Image of the Day
 
Most Recent Articles
Typography on the Web: Questions for Jeffrey Zeldman—Part 2
Obsessions: November 16th, 2009
James Nesbitt discusses Arcade magazine
Obsessions: November 9th, 2009
World Design Congress, Day Three
Most Popular
Now Available
The ultimate design look book --Online.  Print's Regional Design Annual 13-year retrospective.  Learn more about the Regional Design Annual.

Print's essential webcasts: Learn from the experts to build your business and your design career. Watch the webcast now.

Get back issues of Print and complete your collection with original print editions, digital downloads, and compilations on CD.
Subscribe to Print

Subscribe to Print and get all 6 issues for just $40

In This Issue

New Visual Artists
Our annual profile of 20 of the hottest designers, illustrators, and
photographers under 30.

Past Issues
Skip Navigation Links
Contact Us
Privacy Policy
Site Map
Copyright © 2009 by F+W Media.